High quality cotton from America’s heartland

Would you question the popularity of cotton?

That’s because cotton is a true gift from mother nature. Otherwise, we wouldn’t have counted on it to keep us warm & safe over thousands of years. Since its introduction to Western civilization in 800 A.D., it has provided us with its warmth & softness. And when it has finished its life course, it goes back to mother nature with nothing left behind. A truly sustainable material.
Speaking of this great material the mother nature gave us, you might have known that U. S. is one of major producer of cotton, but did you know U. S. cotton farms uses the most advanced technologies in irrigation & pesticides? In the social responsibility view, shouldn’t we demand more of product made using U. S. grown cotton? And yet, U. S. grown cotton has become a victim of a trade war.
So here comes our 2nd pledge. We will insist on manufacturing our products made with 100% cotton that has grown only in the U. S.

American Classic248 A brand with different focus

At American Classic248, we don’t do fast fashion.

We are not going to bring in new product every week. Rather, we focus on what we are manufacturing & how we are manufacturing them. It might sound naïve in the world of fast fashion & we are going against the tide, they might say. But that’s ok. This brand wasn’t born in a corporate boardroom. We are about positive changes in everything we do. And with you, we know we could get there much sooner. So please join us, and let’s change the world!!

No Plastic is welcome here!!

No more plastic in our clothing, a step closer to the plastic-free world

About 60% of material made into clothing is plastic, which includes polyester, acrylic, and nylon. These are easy to manufacture, durable, and very affordable. Then what is the big deal here? Plastic microfibers. Every time we do laundry, these plastic fibers shed thing called microfibers, in lengths of 5 millimeters or less. A half million tons of plastic microfibers being dumped to ocean annually. That’s about 50 BILLION PLASTIC BOTTLES. That doesn’t scare you? How about DUMPING 3 BILLION POLYESTER TEES INTO THE OCEAN? Just from doing the laundry!! And these microfibers find their way to our ecosystem and our food chains, ending up in our bodies.
With this knowledge, we can’t wait any longer before we do something about it. So here is our pledge. We, American Classic .248, will not use any type of plastic in our garments and our packaging. This is our first step towards the plastic-free world, and we invite all of you to join our journey.

No Polyester

No Acrylic

No Nylon

Bring back the good old days of U. S. manufacturing by innovation

There was a time the world couldn’t have enough of American-made products.

American-made products proudly carried the reputation of durability, dependability, and innovation. We see the state-of-art irrigation & pesticide practices in cotton farming. The retail businesses have been innovating available retail channels to widen their target customer landscape. However, rather than innovating the manufacturing tools & methods, the garment manufacturers have been looking for cheaper labor around the world, which led to lowering the standard of American brand qualities.

So here is our most important pledge.

We at AC248 will invest 20% of annual profit toward building the fully vertical manufacturing facility here is the U. S. It will have the sustainable power source as well as water-recycling system to minimize the water consumption during the production. It will also have new automated production machines that can handle cutting, sewing, and other production processes to keep the prices competitive to cheaper imported goods while maintaining the quality standard American manufacturing once stood by & was known for.

From The Blog

Meet the story of America Classic 248. Share our story of thinking about the next generation.

HIGH QUALITY COTTON FROM AMERICA’S HEARTLAND

HIGH QUALITY COTTON FROM AMERICA’S HEARTLAND

Would you question the popularity of cotton? That’s because cotton is a true gift from mother nature. Otherwise, we wouldn’t have counted on it to keep us warm & safe over thousands of years. Since its introduction to Western civilization in 800 A.D., it has provided...

read more
THE UNCOMFORTABLE TRUTH ABOUT RECYCLED FABRICS

THE UNCOMFORTABLE TRUTH ABOUT RECYCLED FABRICS

The most important trend in the clothing world is utilizing sustainable & eco-friendly fabrics. From cotton to man-made fibers like Poly, Nylon, etc., it seems there is no limit in what we can recycle in fabrics, and it is not that hard to find clothing with recycled...

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NO PLASTIC

NO PLASTIC

It was mid-summer in China, about 6 years ago. I was in the middle of my business trip to Asia, and I was walking to a sushi bar near my hotel. I saw a dog, a bright-green-colored dog, passing me by. Now I wonder why I didn’t, but seeing a green dog on the street...

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